Stories
A Peek Inside Bird Eyewear's Nature Lab
Welcome to the Nature Lab – Bird Eyewear's hub of innovation, exploration, and discovery. The Nature Lab is our purpose-built Research and Development studio that allows us to delve into new ideas and experiment with cutting-edge solutions for eyewear.
Zero-waste case
Back in 2022 we challenged ourselves to design a better case option for our frames. Most eyewear cases are made from virgin materials overseas, resulting in high carbon emissions and...
Bird x Clara Jonas Cloth
This beautiful eyewear cleaning cloth collaboration is Clara's expresion of our manifesto to help people Reframe Your World. Clara Jonas is a brand designer, illustrator and artist based in Cornwall UK, she believes a more connected, compassionate world is en route.
Flipping the Bird to Fast Fashion
Our 2023 cleaning cloth is about making a positive stand in the fashion industry (basically more action and less BS). Fashion is often said to both reflect and lead culture — we believe the industry we’re in has a once-in-history opportunity to demonstrate that creativity and respect for nature can lead to sustainability.
An open letter from our family to yours.
What a year it's been, we've had an absolute blast and achieved way more than we thought possible thanks to our flock. 'Business as usual’ looked very different in 2022, with global disruptions, turbulent economies and the growing effects of climate change. This helped push us into new ways of thinking, and knowing that we could change the outcomes for our partners, stakeholders and team spurred us on.
Bird x Love The Oceans
Bird has partnered with Love The Oceans in Mozambique to help support them in establishing a Marine Protected Area in the Inhambane Province, using a bottom-up, community-led approach through research, education and diving.
Bird x Gregory Mason Cloth
Greg Mason AROI is a modern figurative painter creating atmospheric works that are visually and technically striking whilst holding a deeper narrative. He is an associate of the Royal Institute of Oil Painters, Professional Oil Painting Ambassador for Cass Art and a recent finalist on both Sky Arts Portrait and Landscape Artist of the Year TV shows.
Captured in oils as only Gregory can do, this cloth is a celebration of our Blackcap frame and beautifully speaks to our mission to reframe the world for the better.
We're Hiring: Business Development Manager
Join the team. The Business Development Manager role includes expanding our distributor base of high street opticians and fashion boutiques, maintaining relations and supporting them to present Bird Eyewear in a way that grows our brand equity and achieves high rates of sale.
If you're up for the challenge, let us know.
Tales from the flock : Evie's Beach Clean
It's a brilliant sunny day at the height of summer in the UK. Most people at the beach are sunbathing or in the sea. But not Evie. Evie is 9 years old and has been cleaning beaches since she was 6, often getting up as early as 5:30am to head to her local beach. You might say Evie is a pro (at least we think so).
Bird x Steve McCracken Cloth
Steve McCracken aka 'NONE HERE' is a gifted artist from Devon, who spends much of his time filling the streets with colour; painting and pasting wherever he goes. Steve's iconic cloth design brings a chaotic energy using his signature bird head symbol. The single bird head coloured in represents the individual whilst the others stand for the issues and challenges we face day to day. At the same time it expresses the idea that everyone has something special about them. You have something special about you, as does the person next to you and the person next to them.
Stories live on...
Tucked away among the steep streets of a small fishing village in Cornwall, you’ll find the Old Hall Bookshop. A treasure trove of pre-loved books, maps and rare editions. We spent the day in this magical place for our latest shoot, we even bought a few books to take home.
Introducing Birdies - plant-based eyewear for children
Designed to be virtually indestructible, they’re bendable, throwable, and come with impact and shatter-resistant lenses. Oh, and best of all, they are made from plants.
